Stan James Launches GameAccount Skill Games

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LONDON, May 2 /PRNewswire/ — - Stan James Joins the Leading Skill Games NetworkLONDON, May 2 /PRNewswire/ — GameAccount, a leading software developer and supplier to theregulated online gaming industry has launched their suite of “Skill” gamesfor Stan James, operator of the Stan James UK licensed betting shops andmajor UK & International online sportsbook http://www.StanJames.com. Themulti-year deal enables Stan James’ online customers to engage in playingGameAccount’s market leading portfolio of online games including Gin Rummy;Multiplayer Blackjack; and Backgammon. All GameAccount person-to-person skillgames offer multi-table tournaments - a first for skill gaming - togetherwith head-to-head cash games.”Skill games broaden the demographic appeal of our onlinesportsbook offering, particularly relevant for southern Mediterranean andMiddle Eastern countries where Backgammon is a cultural phenomenon.GameAccount was chosen after an exhaustive process investigating thepotential for these emerging games, the experience of potential suppliers andthe technical capabilities of their respective platforms.” said RussellYoung, Head of eGaming for Stan James. Stan James becomes the first licensee sportsbook operator in2008 to join the GameAccount Network following membership by William Hill,BoyleSports, PaddyPower and Sportingbet Europe. All GameAccount licenseesenjoy the benefits of GameAccount’s recent software upgrade which includesnavigation enhancements for the games lobby, more information for tournamentplayers and brand new side games. Players can now easily find and registerfor the next tournament to start and simply navigate between game tables. Forthe first time in the skill gaming industry, players can launch side gamesfrom the game lobby without missing a moment of live person-to-person skillgaming action.”We are delighted to welcome Stan James into our fast-growingNetwork, which has experienced explosive growth in player numbers and stakingactivity,” said Kevin Dale, Chief Executive Officer. “Our blue-chip corporatecustomers benefit from unique skill gaming software in attracting new players- reducing the dreaded churn and driving meaningful revenues comparable topoker. Gin Rummy, Backgammon and our unique Multiplayer Blackjack form acompelling suite of person-to-person games super-charged by the presence ofnew instant win side games to fill idle minutes. GameAccount is integratedwith several sportsbook platforms including Orbis and Finsoft. Stan James isour third licensee sportsbook operator utilising the Finsoft sports bettingsoftware platform.” About GameAccount GameAccount is the #1 skill gaming provider for regulatedsportsbook, casino and poker operators seeking a single-wallet skill gamingsolution. The company’s proven portfolio of dynamic games attractsrecreational gamers and is the perfect vehicle to build and sustain a broaduser audience. GameAccount powers leading online partners such as WilliamHill, Sportingbet Europe, Victor Chandler International, BlueSquare,BoyleSports, Paddy Power and SkyBet. GameAccount’s financial servicesplatform supports full multilingual white-label solutions with seamless loginand real-time exchange rates. GameAccount’s multi-table tournamenttechnology, unique to skill gaming, drives longer customer lifetimes andcreates superior value from players. For more information please visit: http://www.gameaccount.com Stan James Stan James (Gibraltar) Ltd. is a long-established andrespected name in the betting industry. The original sports bookmaker, thecompany’s reputation was built on its range of innovative markets and valueprices. Stan James was the pioneer of in-running betting which raisedthe bar for the entire industry. Our telephonists are renowned for theirefficiency, knowledge and speed to make our telephone betting service secondto none. In excess of 10,000 calls are handled every day from over 30countries worldwide. Stan James went online five years ago. Quickly introducingCasino, Games and Poker products, Stan James are proud to offer theircustomers a complete suite of gambling entertainment. For more information please visit: http://www.stanjames.com Stan James (Gibraltar) Limited is licensed by the Gibraltar Government. For more information on GameAccount or Skill Gaming contact: Dermot Smurfit, COO, GameAccount, 44(0)207-659-2500, dsmurfit@gameaccount.com .GameAccount

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